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Account-Based Marketing Guide
Have you heard of Account-Based Marketing but aren’t sure what it is? Do you think ABM is right for your organization, but aren’t sure where to start?
Refer to our Account-Based Marketing Guide to:
- Get foundation knowledge about ABM
- Familiarize yourself with the tools and resources that you will need to succeed
- Understand what you can do today in Pardot and Salesforce to jumpstart your strategy
