Pardot for Financial Services: Redefining the Customer Experience

The modern buyer has changed dramatically in the era of digital marketing. Whether a prospective customer is banking, borrowing, or investing, they have greater access to information and a variety of convenient options to chose from. Customers are empowered. This creates new opportunities for firms to acquire new customers but also means that customers will…

Pardot’s 2018 Product Roadmap: The Future of B2B Marketing and Beyond

Tune in to our exclusive webinar highlighting new developments and features coming soon to Pardot. On August 23rd, Pardot’s Product Team will host an in-depth webinar discussing Pardot’s exciting product roadmap for 2018 and beyond. We will discuss all of the latest product enhancements made available in our spring and summer releases, as well as…

Reimagine B2B Marketing with Pardot

What if you could reimagine your marketing strategy in 2018? Marketing has changed significantly in the last few years. From qualifying leads with scoring and grading to using hyper-targeted campaigns and dynamic content, marketers are always striving to keep up with the latest trends. Today’s marketers are looking for ways to incorporate these best practices…

3 Hacks to Scale Your Marketing on a Scrappy Budget

As a bootstrapped small business, getting a fast return on every sales and marketing initiative is key to survival. You have to be thoughtful and calculated about how you spend your limited time and money. And investing in the right technology can help you extend the reach of your team without adding too much process…

Accelerate Your Tradeshow Marketing

Trade shows bring in big business for manufacturers. In fact, 77% of decision-makers found at least one new supplier at the last trade show they attended. However, with today’s shifts in technology, consumers demand fast and personalized experiences across all marketing channels. Join us for this exclusive manufacturing webinar to learn how you can automate…

How to Build Your B2B Marketing Dashboard

B2B marketers are looking for ways to maximize ROI, but need more than just data. They need actionable insights. However, gaining insights into what works and improving marketing effectiveness has become a challenge. With B2B Marketing Analytics, both marketing and sales can easily view their key metrics in one place, while diagnosing problems and making…

3 Ways to Turn Marketing into a Lead Generating Machine

As a marketer at a small or medium-sized company (SMB), driving revenue is your top priority. But to have an impact on the bottom line, you have to be hyper-focused on generating quality leads. Tomorrow’s customers are looking for solutions today, do you know how to reach them? In this webinar we’ll share how SMBs…