10 Tips for B2B Marketing Trailblazers

Your guide Shannon Duffy, SVP of Marketing for Pardot and App Cloud, will show you the path to B2B marketing success! Join us to learn 10 actionable steps to creating a B2B marketing machine that drives sky-high ROI. You’ll get a glimpse into how Salesforce uses Pardot, including how we manage our lead generation, increase…

Reimagine Engagement with Pardot, B2B Marketing Automation by Salesforce

B2B marketing and sales teams are on a constant quest to improve upon their revenue-generating efforts, and the tasks involved — seeking out new business, creating a seamless buyer experience, building and tracking campaign efforts — all require significant time and effort. What if there was a way marketers and sales teams could save time…

3 Ways Small Companies Are Achieving Big Results with Marketing Automation

Speakers: Adam Waid, Sr. Manager of Client Advocates-Salesforce Pardot | Annie Czarnecki, Demand Generation Specialist-Patientco Working with limited marketing resources? Well, you’re not alone! Juggling what often feels like hundreds of marketing responsibilities on a high-growth team can make it difficult to focus on your day-to-day lead- and revenue-driving efforts. Fortunately, with the the perfect…