Prime Time Lead Nurturing for Sales

Description: Lead nurturing…for sales? You bet! Join Mathew Sweezey, Marketing Evangelist at Pardot, a salesforce.com company, as he explores the types of lead nurturing programs that are prime for a sales team’s use to help increase lead flow and deal conversion.

Having both a sales and marketing background gives Mathew solid insight into a sales team’s need and use of lead nurturing from all angles. In this webinar, he will share and teach us:

  • How sales teams can benefit from the use of lead nurturing
  • What types of lead nurturing approaches sales teams can use effectively
  • When to use select lead nurturing approaches

Your Speaker:
MATHEW SWEEZEY, Marketing Evangelist – Pardot, a salesforce.com company