Keep Calm and Agile On

Description: Agile marketing. You may have heard about it, maybe even wondered about it…and if it could be right for you and your marketing team.

Here’s some great news: whether you are a member of a smaller marketing team or large, enterprise-level marketing team, ALL marketers can benefit from agile marketing. Join Mathew Sweezey, Marketing Evangelist at Pardot, a salesforce.com company to learn:

– How to improve team communication with agile marketing
– How to save time and money in executing marketing initiatives
– How to make even the most challenging campaign a success

Your speaker:
MATHEW SWEEZEY, Marketing Evangelist – Pardot, a salesforce.com company
Mathew is the head of thought leadership for B2B marketing at Pardot, a salesforce.com company. A consummate writer, he authors a column for Clickz.com on marketing automation, has been featured in publications such as Marketing Automation Times, DemandGen Report, Marketing Sherpa, ZDNet, and is the author of “Marketing Automation for Dummies” (published by Wiley, February 2014).

As a speaker, Mathew speaks more than 50 times per year around the world at events such as Conversion Conference, Dreamforce, and to companies including: Microsoft, Investec, NetJets, and Resturants.com, to name a few.