Training Category: Email 101

Email Deliverability in Pardot

If you’ve ever wondered what happens behind the scenes whenever a Pardot email is sent, this guide is for you. The Email Deliverability Guide will address: An overview of email sending in Pardot Deliverability best practices Common Troubleshooting questions Download

Email (11/11): Email Reporting

This interactive PDF gives you an in depth look at Email Reporting within Pardot and includes the List Email Report, the Individual Sent Email Report, the Click Through Rate Report, the Engagement and Activity Report, the Email Clients Report, the Email A/B Testing Report and the Email Template Report. Download To begin, open this document…

Email (10/11): Sending an Email

In this elearning module you will learn how to send an email with Pardot through our Email Flow editor. After completion you will be able to designate a recipient list, choose a sender, set a subject, and add completion actions to your email sends. Learning Objectives: Send an email with Email Flow. If you’re a…

Email (09/11): Testing Emails with A/B Testing

In this elearning module, you will learn the basics of creating and deploying A/B tests using Pardot’s Email Flow. After completion, you will be able to change elements in your email, segment your recipient list into a test audience and winning audience and use the email’s engagement data to automatically determine and distribute the winning…

Email (08/11): Testing with Email Flow

This PDF gives you an in depth look at your Email testing options within Email Flow, including creating a test list, adding prospects to a test list and running rendering tests. Download To begin, open this document in Adobe Acrobat Reader and expand it to at least 100%. If you do not have Adobe Acrobat…

Email (07/11): Building a Great Email

Building a great email can be plagued by some common email editor mistakes. You’ll learn everything from using email templates to variable tags to Syncing HTML and publishing to your templates. Next Module: Testing with Email Flow (8/11) >

Email (06/11): Unsubscribe Page

In this module, you will learn how to manage email communication with the default and custom unsubscribe landing pages. By the end of this training you will be able to manage your unsubscribe page, create an unsubscribe link ,add an unsubscribe link to an email. Learning Objectives: Manage your unsubscribe page. Create an unsubscribe link…

Email (05/11): Email Preference Center

In this eLearning module you will learn how to access and manage email communications using the default email preference center page. After completion, you should be able to access, customize, and link an Email Preference Center Page. Learning Objectives: Access and manage email communications using the default email preference center page. Create custom email preference…