Switching to Pardot

Switching to Pardot from your current marketing automation provider may seem like a daunting task. Rest assured that with preparation and a thoughtful approach, the migration is simple. This guide reviews everything you will need to keep in mind as you make the switch to Pardot!

Inside, you’ll find:

  • Recommended resources and timeline
  • Best practices for how to prepare
  • A sample project plan to help yourself stay organized
  • Details for what to consider when migrating technical items, the Salesforce integration, marketing assets, automation, and more