Lead Qualification (08/12): Grading

In this elearning module, you will be given a broad overview of Pardot’s grading model. This module is the eighth of twelve courses. Each topic will cover a specific aspect of Lead Qualification.

After completion, you will be able to describe how grading is used during the lead qualification process.

Learning Objectives:

  • Define grading

If you’re a customer, you can also access all of our online courses within Help & Training, search for “Pardot”, and select your learning path (Administration or Marketing).

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Next Module: Using the Default Profile (9/12) >