Pardot 101: The Basics

If you aren’t exactly sure where to begin with Pardot, we’ve listed out the basics here. Now you can route through our modules and break it down to get started! We will start with the items listed in the left-hand navigation of your Pardot account. The Basic Items Dashboard The dashboard shows the latest features…

Creating a Drip Program

There are three items that you will need to have before creating a drip program. The logic behind your drip program. Whether you are using a drip program to nurture new leads or to re-engage old prospects, you will need to think through the logic behind the process. Do you want to send an email…