
Engage Campaigns
Put the power of marketing in the hands of every sales rep.
- Empower sales to send marketing-approved mini-campaigns to their customers
- Drop leads into nurturing tracks right from your CRM or the Salesforce1 app
- Track interaction with messages sent through Gmail

Real Time Alerts
Connect at the right time, every time.
- Be the first to respond to hot prospects
- See what’s happening in between sales calls
- Get alerts via email, desktop or your mobile device

Activity Tracking
Become a mindreader and blow your customers’ minds.
- Detailed prospect activity history creates more relevant conversations
- Anonymous tracking begins even before the point of conversion
- Access tracking information in your CRM, Gmail interface or on your smartphone

CRM Integration
Connect seamlessly with Salesforce CRM.
- See how marketing efforts translate to sales dollars
- Give sales access to important customer insights without interrupting their workflows
- Unlock the power of the Salesforce AppExchange