B2B Marketing Automation Features

Smarter Lead Generation

Keep your pipeline fully stocked with a steady flow of high-quality leads using Pardot’s landing pages, forms, search tools and social connectors.

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Landing Page Builder

Deploy beautifully branded landing pages without the IT overhead.

  • Templates and a visual editor make it easy for beginners
  • Customize layouts with lockable content areas for advanced customization
  • Instantly integrated with your marketing and sales workflows

Smart Forms

Keep your forms short and your visitors happy.

  • Progressive profiling collects new information at each interaction
  • Drag-and-drop builder for quick form creation
  • Validate email addresses, instantly sync data and augment with Data.com

Organic and Paid Search

Finally understand the impact of your SEM and SEO efforts.

  • Integrate Google AdWords to determine true campaign ROI
  • Track revenue from natural search terms
  • Analyze keyword performance to improve your performance

Social Posting and Profiling

Make social media marketing a simple and measurable task.

  • Track prospect interaction with your social campaigns
  • Schedule and post to multiple platforms in one step
  • Unlock new insights with social profiling
Ready to see how marketing automation can help you grow at record speeds?
Request a personalized demo today!
Need help?No problem. Chat with our sales experts or call us at 1-800-667-6389.