Pricing

Pricing

Are you ready to join the thousands of organizations powering their growth with Pardot? The information below will help you choose the right plan for your business.
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Prices are for up to 10,000 contacts. All plans bill annually.

Standard

$1,000
Per Month
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Includes the following features:
  • Email Marketing
  • In-depth Prospect Tracking
  • Lead Nurturing
  • Lead Scoring & Grading
  • ROI Reporting
  • Forms & Landing Pages
  • Standard CRM Integration

Pro

$2,000
Per Month
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Includes Standard features plus:
  • Advanced Email Analytics
  • Email Rendering Preview & Spam Analysis
  • Email and Landing Page A/B Testing
  • Advanced Dynamic Content
  • Google AdWords Integration
  • API Access - Up to 25K calls/day and 5 concurrent connections
  • Multiple Scoring Categories
  • Integrated Marketing Calendar
  • Social Profiles

Ultimate

$3,000
Per Month
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Includes Pro features plus:
  • Custom User Roles
  • Custom Object Integration
  • API Access - Up to 100K calls/day and 5 concurrent connections
  • Dedicated IP Address

Supercharge your marketing automation suite

B2B Marketing Analytics

$300
Per Month/Per 5 Users
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Get insight, explore your data, act on your analysis.

B2B Marketing Analytics provides advanced analytics for the data-driven marketer so you can easily measure and report on marketing’s impact on the business.

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Salesforce Engage

$50
Per Month/Per User
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Be first. Be relevant. Be productive.

Empower Sales to connect early, often and effectively with Salesforce Engage for Pardot.

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