Technical Setup Overview

This entry is part 1 of 5 in the series Getting Started

This entry is part 1 of 5 in the series Getting StartedOverview When getting started with a new Pardot account, there are a few technical setup items you’ll want to implement. Select the titles below to expand for more information on each technical setup item. Implement Tracking Code Implementing Pardot tracking is a similar process…

Pardot 101: The Basics

This entry is part 3 of 5 in the series Getting Started

This entry is part 3 of 5 in the series Getting StartedIf you aren’t exactly sure where to begin with Pardot, we’ve listed out the basics here. Now you can browse through our modules to get started! We will start with the items listed in the menu navigation at the top of the screen when…

In what order should I create all of my marketing elements?

This entry is part 4 of 5 in the series Getting Started

This entry is part 4 of 5 in the series Getting StartedWhen creating a new campaign or initiative from scratch, it can be confusing to remember what order is best for building your materials. Though every campaign is unique and you may not always use all Pardot modules for your campaign. Here are some general…

Sending a List Email

This entry is part 5 of 5 in the series Getting Started

This entry is part 5 of 5 in the series Getting StartedBelow are the steps you will need to follow to send a list email to a list of prospects in Pardot: Email Authentication – While not required, it is highly recommended that you have your IT department add both SPF and DomainKeys records to…