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Taking Your Email Marketing Program to the Next Level

On the heels of David’s post on Email Marketing Design Best Practices, we are pleased to make available email expert Dylan Boyd’s (VP of Sales and Marketing at eROI) presentation on Email Marketing Best Practices from Elevate 2010, the Pardot users conference. Dylan is an expert on all things email and his firm does award-winning creative across the board (email, landing pages, websites, etc.) and works with both B2B and B2C clients.

Dylan covers:

  • Design best practices
  • Subscription management and creative opt-in forms
  • Making it easy to “break up” with disinterested subscribers
  • A wealth of other email topics