Pardot Goes Bigger Than Ever for B2B Marketers at Dreamforce ’18

Calling all Trailblazers in B2B Marketing!

If you didn’t already know, it’s an amazing time to be a B2B marketer. In this age of the connected customer, it’s more important than ever to receive smart, actionable insights from your data in order to target the right accounts with dynamic, customer-centric campaigns. This year, Salesforce Pardot is going bigger than ever to help Trailblazers in B2B marketing find and nurture leads, close more deals, and maximize ROI.

Ready to get in on the action? Here are four ways for B2B marketers to blaze a new trail at Dreamforce ’18:

1. Pardot B2B Marketing Keynote

We’re excited to announce that the Pardot B2B Marketing Keynote is back, along with the age of intelligent marketing!

Unfortunately, if you’re like many marketers today, you’re faced with disconnected tools that make your job harder. Thankfully, it doesn’t have to be this way. Join us on Thursday, September 27th at 10:30 am in the Marriott Marquis to learn how Pardot customers are transforming their organizations with AI, analytics, and account-based marketing all on one platform.

Make sure you are the first to register when Agenda Builder goes live next month!

2. Must-See B2B Marketing Sessions

If you’re a B2B Marketer, you name it, we’ve got a session for you! In the Marketing Lodge located at the Palace Hotel, you’ll find tactical marketing sessions on building great campaigns, analyzing your data, and moving more prospects into your sales funnel. Then, at the Sales Cloud Lodge at the Marriott Marquis, you’ll find our sales-focused sessions on sales enablement, productivity, and sales and marketing alignment.

3. Recharge at the Pardot B2B Marketing Station at Pied Piper

Come to the Pardot B2B Marketing Station located at Pied Piper restaurant in the Palace Hotel to grab a coffee, connect with other B2B marketers, and hear more great B2B content. We’ll be hosting a series of special sessions that will share tips and tricks, and offer some truly inspirational stories from fellow Trailblazers.

If an individual experience is what you’re looking for, we’ll also have 1:1 consultations with a B2B Marketing expert at the Pied Piper. Our experts will help you cover how you can:

  • Find more, high-quality leads
  • Engage your customers with personalized campaigns
  • Close more deals
  • Maximize your ROI and optimize your programs

4. Marketing and Sales Alignment

At Pardot, we’re all about B2B marketers working in lock-step with their sales teams. So, grab your sales buddies and make sure to check out all the sales-specific awesomeness happening at the Sales Lodge in the Marriott Marquis.

And for small marketing teams looking for ways to take their marketing to new heights, make sure you also stop by the Small Business Lodge in the Marriott Marquis to learn more about Salesforce for Small Business.

Are you excited yet? We know we are! Make sure to check out Pardot on the The Road to Dreamforce for Marketing & Commerce and get ready to geek out on all things B2B marketing at this year’s Dreamforce. See you there!