Getting to the Inbox: A Marketer’s Guide to Email Tech

Who is an email really from? If an email client shows [email protected] as the sender most people would accept that at face value, but anti-spam filters and email clients are doing much more than just looking at the “from” address of an email. A single email can be relayed through several systems and computers on…

The Email Marketer’s Guide to Test Messages in Office 365

Lately, Microsoft’s Office 365 product has been picking up steam in the email world. The value proposition is excellent for companies that are already using Microsoft Exchange and the Office suite of products. Instead of having to maintain your own email servers, worry about updating to the latest version of Exchange, and stay on top…