Everyone likes to have “the edge” on the competition, and killer drip programs can certainly help get you there.
Sign up now for the webinar:
Secure Your Marketing Edge with Killer Drips [Click here to Register]
Date: Thursday, February 28, 2013
Time: 2:00 PM EST
Description: Today, sales cycles can range from a couple of months to even a couple of years, depending upon a company and its products. So, how do you stay engaged with prospects and leads over time from that first touch to closing the deal? Marketing automation definitely aids in this challenge – and the correct drip program approach will help solidify a relationship even more.
Join Mathew Sweezey, Marketing Automation Evangelist with Pardot (An ExactTarget Company), as he addresses the challenges marketing and sales departments face in staying connected with prospects and leads. Learn how to incorporate killer drips – the how, what and when – that will help give you the marketing edge!
Mathew Sweezey, Marketing Automation Evangelist, Pardot – An ExactTarget® Company
Mathew Sweezey is a leading expert in marketing automation, specifically lead flow analysis and nurturing execution. His primary focus is in advanced lead nurturing workflows. He has worked with numerous lead technology companies, helping them create and execute their lead flow and nurturing processes and is a popular speaker at industry events in the world of marketing automation.