Abstract

All marketers want great conversion rates, right? And because of that, it is truly amazing the number of “deadly sins” that are committed consistently on landing page after landing page…all in the good name of conversion. Too many questions, too many of the WRONG questions, and the list goes on. So, it comes down to this: how does a marketer create the right balance of content and questions, call to action and audience appeal, without bombarding a potential prospect? Find out with us as Mathew Sweezey, Sales Manager at Pardot, explores the creation and balance, along with the pitfalls of creating effective landing pages in this informative webinar, so that you can avoid the kiss of conversion death!

Speaker: Mathew Sweezey, Sales Manager, Pardot LLC

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