Presentation Abstract
Brainrider’s Scott Armstrong and Nolin LeChasseur teach you how to become a content pro with tips including how to engage your prospects using your subject matter expertise, develop a customer focused content strategy and fast ways to create content for your programs and how to create more findable content with built in SEO. They also hold a live evaluation of audience-submitted content. Thanks to everyone who participated!
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Slides
Pardot Elevate 2011 (slides): Developing Customer-centric Content (by Brainrider)
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