Learn tactical tips, strategy insights and interact with top industry experts in our informative, educational webinars. Pardot webinars are a convenient way stay up-to-date on the latest industry news and trends. If you’ve got an hour (or less!), a Pardot webinar will give you hands-on, practical insights into growing and optimizing your marketing automation campaigns. Our educational webinars include a presentation immediately followed by a Q&A session with audience members.

Upcoming Webinar

Upcoming Webinar: Fueling Your Funnel with Pardot Marketing Automation

Your Speaker: PHIL SIMPSON - Sales Manager, Pardot

Date: April 7, 2015
Time: 2:00pm EDT / 11:00am PDT

Companies that have a solid marketing and sales team alliance to leverage in go-to-market efforts have a great advantage. Shared insight into how campaigns are performing, identification of content that is relevant to your audience, and marketing and sales messaging alignment are paramount in supporting this advantage.

Join Phil Simpson, Sales Manager with Pardot, in this upcoming webinar as he walks us through a short demo and takes a look at how Pardot marketing automation can support your marketing and sales team alliance efforts with valuable shared insight into campaign management, lead gen efforts, ROI and more!

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Upcoming Webinar: Tackling the 3 Greatest Threats to a Sales and Marketing Super Team

Your Speaker: Bob Kelly, Founder & Chairman - Sales Management Association | Katie Doyle, Product Marketing Director - Pardot

Date: April 21, 2015
Time: 2:00pm EDT / 11:00am PDT

To win in today’s complex, noisy selling environment, you need marketing and sales to rally around the same goal: engaging customers. While it seems simple, more often than not these teams aren’t playing by the same rules. Join us as we dive into how you can referee the following common marketing and sales scuffles:

- Countless dead-end calls: your sales reps complain that all the leads sent over by marketing are a waste of their time
- Operating in the dark: marketing doesn’t know what happens to their leads, and sales doesn’t know where to start their conversations — how can either expect to deliver a personalized customer experience?
- Reps gone rogue: your marketing team is concerned about the content of messages that sales is sending to prospects

Tune in on April 21st, as Bob Kelly, Founder & Chairman - The Sales Management Association, and Katie Doyle, Product Marketing Director - Pardot, walk through how to address these scenarios and eliminate common roadblocks on the path to becoming a sales and marketing super team.

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Webinar Library

Hoping to dive deeper on topics like lead generation, marketing and sales alignment, CRM, and more? Peruse our webinar library to find recorded webinars on the marketing automation best practices that matter to you.

Webinar Library