Learn tactical tips and best practices and interact with top industry experts in our free weekly webinar series. Pardot webinars are product-neutral, informative, and a convenient way stay up-to-date on the latest industry news and trends. If you’ve got an hour (or less!), a Pardot webinar will give you hands-on, practical insights into growing and optimizing your marketing automation campaigns. Our educational webinars include a presentation immediately followed by a Q&A session with audience members.

Upcoming Webinar

Upcoming Webinar: Increase Pipeline Through Sales and Cross-Channel Marketing

Your Speaker: KEN KROGUE, President and Co-Founder of InsideSales.com & RUSSELL GLASS, Head of B2B Marketing Products for LinkedIn

Date: October 27, 2014
Time: 2:00pm EDT / 11:00am PDT

Well-defined B2B marketing strategies are the first step to exploring pipeline opportunities. From there, strong tactical inside sales and cross-channel marketing efforts help create a partnership between sales and marketing, put strategies into play and help effectively manage pipeline.

Join Mathew Sweezey, Marketing Evangelist at salesforce.com, as he interviews Ken Krogue, President and Co-Founder of InsideSales.com, and Russell Glass, Head of B2B Marketing Products for LinkedIn. In this not-to-be-missed 45-minute webinar, they will explore how these two pipeline drivers combine to help marketing and sales reap the benefits of effective pipeline management, valuable campaign routing and focused prospect engagement, resulting in increased ROI.

KEN KROGUE, President and Co-Founder of InsideSales.com
Kenneth Krogue founded InsideSales.com in November 2004, where he currently leads as President and Chief Strategist. He sets the vision for the company together with the CEO. Ken brings more than 24 years of experience in sales, business strategy and marketing in both domestic and international markets to the sales acceleration technologies and consulting at InsideSales.com.

Prior to InsideSales.com, Ken was one of the original founders of UCN, now inContact (NASDAQ:SAAS). Prior to that he built and directed the inside sales division at FranklinCovey (NYSE:FC). Ken has received many industry awards including being recognized among the Top 25 Most Influential Inside Sales Professionals consecutively from 2012-2014 by the American Association of Inside Sales Professionals (AA-ISP) and being honored as #2 in the world in a list of Top Social Sales Influencers featured on Forbes.

RUSSELL GLASS, Head of B2B Marketing Products for LinkedIn
A seasoned technology entrepreneur, Russ founded and then served as president and CEO of Bizo, a B2B audience marketing and data platform, which was acquired for a $175mm by LinkedIn in 2014. During his tenure at Bizo, he grew the company to a $50mm+ revenue run-rate and to more than 150 employees before it was acquired. At LinkedIn, he injects his deep knowledge about the B2B marketing ecosystem to help build the next generation of content-based marketing products for the company. Russ has also founded or held senior positions at four venture-backed technology companies. He is a big believer that great cultures equals great companies, and has integrated this philosophy into his leadership roles. He’s passionate about family, Duke basketball, golf and just about anything in HD.

Disclaimer: By supplying your contact information, you authorize InsideSales.com and LinkedIn to contact you via email, phone, mail or the LinkedIn platform about LinkedIn or InsideSales.com products and services. You will have the opportunity to opt-out of future communications. For information about how LinkedIn uses your information, please see our Privacy Policy.

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Upcoming Webinar: From Good to GREAT Marketing with Pardot B2B Marketing Automation

Your Speaker: CHRIS HEIDEN, Sales Engineer at Pardot

Date: October 29, 2014
Time: 1:30pm EDT / 10:30am PDT

As a B2B marketer, how would you like to take your marketing efforts from good to GREAT? Pardot B2B marketing automation helps make this possible! With features from CRM integration, email marketing, lead scoring and grading to nurturing and social posting, Pardot takes care of the heavy lifting and leaves you free to use your time more efficiently for new strategies and more great campaigns!

And "great" doesn't have to be complicated. Join us for a live demo where you’ll learn how easy it is to create, deploy and manage online marketing campaigns that increase revenue and maximize efficiency.

CHRIS HEIDEN, Sales Engineer at Pardot

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Upcoming Webinar: Maximize B2B Marketing with the Power of Pardot Marketing Automation

Your Speaker: PHIL SIMPSON, Sales Manager at Pardot

Date: November 6, 2014
Time: 2:30pm EDT / 11:30am PDT

Marketing teams are continuously looking for ways to maximize their marketing and campaign efforts and increase efficiency, resulting in better lead quality, increased pipe and more closed deals. Pardot Marketing Automation gives marketing teams the knockout power needed to elevate their marketing game.

In this upcoming webinar, join us as we take you through a live demo of Pardot. You'll learn how easy it is to create, deploy and manage online marketing campaigns and transform your business with features including CRM integration, email marketing, nurturing, lead scoring and grading, and social posting. Find out how Pardot can help power your marketing efforts!

PHIL SIMPSON, Sales Manager at Pardot

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Upcoming Webinar: Pardot + Data.com: Salesforce for B2B Marketers

Your Speaker: SANGRAM VAJRE, Director of Marketing at Pardot and BOB MEMMER, AVP of Data.com

Date: November 19, 2014
Time: 1:00pm EDT / 10:00am PDT

B2B marketers need a secret weapon when it comes to campaign management and data quality, especially given the number of campaigns and marketing avenues that they have to work through. Salesforce.com provides a solution: Pardot B2B Marketing Automation and Data.com.

In this webinar, Sangram Vajre, Director of Marketing at Pardot, and Bob Memmer, AVP of Data.com, take a look at how clean, quality data and marketing automation can work together to help you:

  • Focus and personalize your messaging
  • Provide cross-channel campaign management
  • Increase relevancy of sales conversations
  • Improve ROI

SANGRAM VAJRE, Director of Marketing at Pardot
BOB MEMMER, AVP of Data.com

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Webinar Library

Hoping to dive deeper on topics like lead generation, marketing and sales alignment, CRM, and more? Peruse our webinar library to find recorded webinars on the marketing automation best practices that matter to you.

Webinar Library