Prospect Insight for AppExchange

Atlanta, December 3rd, 2007 — Pardot LLC has announced that Prospect Insight, its marketing automation solution, is now listed on the AppExchange, an eco-system for applications that integrate with the CRM platform. users can explore Prospect Insight’s AppExchange listing and quickly and easily take a test drive or fully integrate the solution into their accounts.

“The AppExchange economy continues its rapid growth as customers of all sizes are using it to quickly and easily extend the benefits of on-demand applications throughout their enterprises,” said George Hu, Chief Marketing Officer,

Prospect Insight maximizes efficiency for companies with multi-touch sales cycles by showing sales teams exactly where to spend their time and automatically nurturing existing leads. Pardot offers an industry-first money-back guarantee that clients’ sales pipelines will increase by 10x their investment in the software.

Prospect Insight helps companies:

  • Track all prospect interaction — forms, page views, and more
  • Score prospects based on parameters and prioritize sales reps’ time
  • Send automated emails (drip) to prospects according to rules
  • Automatically notify sales reps of online prospect activity

To learn more about Prospect Insight, sign up for a 30-day test drive or schedule a product demonstration, please visit Customers can also take advantage of Successforce,’s world-class training, support, consulting and best practices offerings.

As of October 31, 2006, manages customer information for approximately 27,100 customers and approximately 556,000 paying subscribers including Advanced Micro Devices (AMD), America Online (AOL), Avis Budget Group, Inc, Dow Jones Newswires, Nokia, Polycom and SunTrust Banks. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase applications should make their purchase decisions based upon features that are currently available. has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol “CRM”. For more information please visit, or call 1-800-NO-SOFTWARE. is a registered trademark of, and Apex, AppExchange, The Business Web and Successforce are trademarks of, Inc., San Francisco, California. Other names used may be trademarks of their respective owners.