Pardot Adds 75 New Clients to Close Out 2010

Pardot Marketing Automation Announces Record-Breaking Fourth Quarter

Leading marketing automation vendor adds more than 75 new clients to close out a successful 2010.

Pardot, the leading provider of marketing automation technology for small and mid-sized businesses, announces a record-breaking fourth quarter. More than 75 new clients were added to the roster in Q4 2010, joining Pardot’s already successful client base of 400+ organizations.

“Pardot is all about providing an easy-to-use, low-cost marketing automation solution without sacrificing the bells and whistles you might expect from a more expensive solution,” said Adam Blitzer, COO and co-founder of Pardot. “We’re so excited see continued growth in our own company as well as across the marketing automation industry in general. Tools like Pardot are revolutionizing the way marketing and sales teams do business by providing insight that simply wasn’t available before. Folks who don’t implement a marketing automation solution are going to get left behind. The technology just keeps getting better and better each year and shows no signs of slowing down.”

2010 was a landmark year for Pardot, with more than 250 new customers becoming a part of Pardot’s growing client base. Many of those clients traveled to Atlanta in September for Elevate, the first annual Pardot Users Conference. December saw the launch of Pardot Europe, a growing London-based operation. In addition to these milestones, Pardot was honored as the fastest growing technology company in Atlanta by the Atlanta Business Chronicle.

Pardot software is backed by the “No-Hassle Marketing Automation” promise, which includes:

  • Easy-to-use solutions designed for B2B marketers in small and medium-sized business environments
  • Lead generation and lead nurturing tools that improve the efficiency and effectiveness of online marketing campaigns
  • Freedom and flexibility with no contracts, low monthly pricing, and easily modified plans
  • Personalized support from Pardot’s outstanding services team and client advocates
  • A collaborative user community with interactive forums and idea exchanges

Pardot offers a robust marketing automation solution for marketing and sales teams in the small- and medium-sized business (SMB) space. Pardot’s easy-to-use tools empower B2B marketers to build and manage online campaigns without requiring technical expertise. Drag-and-drop builders, visual editors and pre-formatted templates allow marketers to build sophisticated campaigns with ease, while micro-level tracking shows true ROI for each channel.

About Pardot

Pardot is a B2B marketing automation software provider that increases revenue and maximizes efficiency for companies with multi-touch sales cycles. Pardot’s lead management software features CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting to help marketing and sales teams work together to generate and qualify sales leads, shorten sales cycles, and demonstrate marketing accountability. Pardot’s pricing plans start as low as $500 per month, and plans do not require contracts.