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Account fields now also available for mail merge in email

You have always been able to mail merge prospect fields (e.g. lead/contact fields) in Pardot emails. You can now do that with account fields as well. This is especially powerful when Pardot is connected to a CRM solution and pulls down account information.

Account Field Mail Merge

 

Note: You cannot mail merge fields set to record multiple responses (the system would not know which value to use).