One of the hottest topics for marketing automation users, whether you’re just starting out or you’re a seasoned professional, is perfecting a lead nurturing strategy. Using lead nurturing stops leaks in the sales funnel and gives your marketing ROI a major boost.
Join Pardot COO Adam Blitzer along with Pardot partners Arketi Group, A.D.A.M. , and DataSync for a complimentary webinar as they examine how to build the business case for automating lead nurturing. In addition, the panelists will discuss how sales and marketing teams can effectively collaborate to identify and implement strategic lead nurturing programs that generate real results.
The webinar will take place next Wednesday, June 30, at 2 p.m. Eastern.