List Segmentation

List segmentation allows you to build targeted lists tailored to your exact specifications, giving you the tools you need to run more targeted campaigns. Pardot’s segmentation wizard makes it easy to quickly create, add to, or remove prospects from lists based on the activities that your visitors take. You can slice and dice data based on fields, custom fields, list membership, and more. Use these segmented lists to manage prospects and nurture leads based on their specific needs and interests.

Dynamic List Building