News and Press

Looking to stay current on the web marketing automation industry? This section will provide you with recent company press releases, Pardot event information and more.

Press Releases

Date Title
October 29, 2013 New Research Finds 76 Percent of Businesses Expect Personalized Digital Marketing From B-to-B Brands
July 12, 2013 Completes Acquisition of ExactTarget
April 30, 2013 ExactTarget’s Pardot Named ‘Top Workplace’ in Atlanta
April 29, 2013 ExactTarget Named a Visionary in Lead Management by Gartner
January 22, 2013 Wistia Increases Conversion Rates Nearly 30 Percent with ExactTarget’s Pardot Marketing Automation
October 11, 2012 ExactTarget Acquires Pardot, Announces Vision to ‘Redefine Marketing Automation’
August 30, 2012 Pardot Updates Product With Ease of Use in Mind
August 24, 2012 Pardot Announces Platinum Sponsorship of Dreamforce 2012
August 21, 2012 Pardot Named to the Inc. 500 List of Fastest-Growing Companies
July 25, 2012 Survey Reveals Changing Role of Email Marketing

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Media Coverage/News

Date Title
September 4, 2014 How Will Amazon’s Ad Network Work for B2B?
August 7, 2014 Letting Your Leads Choose Their Own Adventure With Dynamic CTAs
July 24, 2014 Press Release: Unveils Salesforce1 Sales Reach
July 24, 2014 4 Advanced B2B Strategies for Hyper-Targeted Marketing Campaigns
July 9, 2014 Video Marketing + Marketing Automation = 3 to 5 Times More Leads
June 12, 2014 71 Percent of Buyers Have Been Disappointed by Content
May 29, 2014 Marketing Automation Best Practices: Advanced Level
May 15, 2014 Marketing Automation Best Practices: Intermediate Level
May 1, 2014 Marketing Automation Best Practices: For the Beginner
April 17, 2014 7 Lead Nurturing Strategies for Modern Marketers

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