Our Brand Promise

Pardot - No Hassle Marketing Automation

Our Values and Our Promise to Our Clients:

From the beginning, Pardot has set out to be a different software-as-a-service experience. We don't believe software should be difficult -- Pardot was designed by sales and marketing professionals in search of a better way to manage lead generation. We don't believe pricing and product information should be a secret -- we readily share it with the world, making it easy to access for clients and visitors alike. We don't believe in one-size-fits-all -- Pardot works to customize and integrate your marketing automation experience.

Our goal is to empower the B2B marketer. If we can transform a task that used to be cumbersome and IT-intensive into a simple, intuitive process, we've done our job. The entire Pardot team is dedicated to making your job easier and helping you produce results you can stand behind.

  • We stand for easy-to-use solutions. Our product is intended to make your life easier, not harder. We're constantly striving to make your online lead generation as simple and pain-free as possible, whether it's with behind the scenes updates you'll never see or user interface updates to make your day a little more pleasant. We know marketers are busy and resources are tight. With Pardot, you won't need to dedicate and entire staff member to marketing automation to be successful.  
  • We stand for freedom and flexibility. We want our customers to come to us without any reservations and stay with us because they love us. To make this happen, we made Pardot a month-to-month service with no contracts. Our low, monthly pricing can be conveniently paid by credit card. Need more emails or page views? Less? No problem, you can change your plan at any time. Give us a try, stay as long as it makes sense for you, come and go as you please. We'll be here with open arms.  
  • We stand for a personalized approach to support. If you do hit some bumps along the way, our services and support teams will delve deep in to every situation, find the very best solution and get hands-on to help you implement it.  
  • We stand for communication and collaboration. Our success community allows end-users to share ideas with each other and the Pardot team in a collaborative, web 2.0 environment. We build our product roadmap based on the suggestions of some of the smartest marketers we know, our clients.