Upcoming Webinar: Getting Consistent Results with Online Video

Teri Marks-Brunner —  May 3, 2013 — Leave a comment

Date: May 9, 2013
Time: 2:00pm EDT

Description: It’s easy to get excited about web video. We saw the Dollar Shave Club video go viral and put them on the map. And we’ve thought about how our business would change if 10 million new prospects encountered us tomorrow.

But the truth is, that is not how 99% of businesses are going to succeed with online video. Instead, companies who get consistent results with video incorporate it throughout their marketing efforts. Video is an incredibly powerful medium because it is emotional, personal and engaging. Use that to your advantage throughout the marketing funnel! It [...]

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In B2B Marketing Tips, Blog, Ideas, Webinars
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Upcoming Webinar: 5 Ways to Effectively Leverage Your SEO Efforts

Teri Marks-Brunner —  April 26, 2013 — Leave a comment

Date: May 2, 2013
Time: 2:00pm

Description: Creating the visibility for your company and products gives you the opportunity to travel many avenues in marketing. One of the most useful and most important avenues of any integrated online marketing strategy in today’s world is SEO.

Join Derek Grant, Sales Director at Pardot, An ExactTarget® Company, as he gives us a hands-on approach to leveraging this cost-effective and trackable marketing tool. Derek will give us practical, yet effective ways to optimize our SEO approach, give us valuable tips on how to drive targeted traffic to our websites and positively impact our conversion rates.

Your Speaker: [...]

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In B2B Marketing Tips, Blog, Online Marketing, SEO / SEM, Webinars
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Upcoming Webinar: Drip Campaigns – Harness the Power!

Teri Marks-Brunner —  April 23, 2013 — Leave a comment

Date: April 25, 2013
Time: 2:00pm

Description: One of the most powerful tools that marketers have at their disposal today is the incredibly versatile drip campaign.

Drip campaigns give you so many options – a nurturing touch point for prospects, even implementation activities. Harnessing the power of this time-saving, cost-effective tool can give you an even broader reach to prospects and clients. In this upcoming webinar, join Mathew Sweezey, Marketing Automation Evangelist with Pardot (An ExactTarget® Company), as he gives us even more ways in which drips can empower us to address our marketing engagement challenges.

Your Speaker: Mathew Sweezey, Marketing Automation Evangelist – [...]

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In B2B Marketing Tips, Blog, Drip Campaigns, Webinars
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Volunteers Needed!

Teri Marks-Brunner —  September 14, 2012 — Leave a comment

Attention Pardot clients:

We’re looking for Pardot client volunteers interested in having their current website content evaluated during our September 27th webinar, “Content Creation Strategies for Marketing Success.” Speaker Nolin LeChasseur, founding partner of Brainrider, will be focusing on ways to engage prospects using the company’s subject matter expertise, as well as developing a customer-focused content strategy.

This is a great opportunity for clients who are:

Considering an update of their website and looking for purposeful content feedback
Interested in a general review of how well a company’s website and marketing content connect with that company’s need

If interested, please contact Teri Marks-Brunner at teri.marks-brunner@pardot.com [...]

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In B2B Marketing Tips, Blog, Content Best Practices, Online Marketing, Webinars
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