Join Us for The Salesforce for Marketing Keynote at Dreamforce 2016

Attention marketers: as the countdown to Dreamforce continues, you’ll want to make sure you mark your calendars for one amazing marketing event that you definitely won’t want to miss: the Salesforce for Marketing Keynote. Join Bryan Wade, Marketing Cloud CPO & SVP, alongside Shannon Duffy, VP of Marketing, Pardot, as they share the stage with companies…

Headed to Dreamforce? Hang With Pardot at The B2B Marketers Cafe!

Dreamforce is only 18 days away (What? Are we the only ones with a Dreamforce countdown clock?!), and we’re getting super pumped. The Pardot team is extra excited about bringing back one of our favorite community spaces, The Pardot B2B Marketers Cafe at The Grove. Tell me more. What’s this Pardot B2B Marketers Cafe all…

How to Be a B2B Marketing Trailblazer at Dreamforce 2016

Children are returning to school, the weather is beginning to turn from summer to fall, and October suddenly sounds closer than you had imagined — that means Dreamforce season is upon us! Yes, in just over a month, our wonderful Salesforce and Pardot Ohana of customers, partners, employees, and friends will travel from around the world to…

Big Team or Small, Marketers Share Some Universal Truths

In my time with the Pardot marketing department, I’ve witnessed many different stages of growth. I started as the first and only marketer at the organization. Two acquisitions later, I get to work with an enviably large team of wonderfully smart marketers — and an even larger contingency of shared services and trusted colleagues that…

Who’s Excited for Connections 2016? We Are!

We are less than one month away from an amazing Connections event here in our Pardot hometown of Atlanta, and our team is getting pumped! Not only will there Pardot-hosted thought leadership sessions, SIX hands-on training sessions, and fun networking opportunities for B2B marketers, there will also be outstanding inspirational and keynote speakers. Last week…

How to Build an Impactful Brand That Drives Action [WEBINAR]

Think about some of your favorite brands. Those names that really stick out in your mind. There are certain categories where a single brand reigns supreme, and in some cases even becomes synonymous with the product itself (think Post-it for sticky notes, or Kleenex for tissues). These brands have the first choice advantage. Branding isn’t…

New 2016 State of Marketing Research Report

Salesforce’s third annual State of Marketing research report launched this week — and it’s full of marketing stats you’ll want to share. Salesforce Research surveyed nearly 4,000 marketing leaders worldwide to reveal how the industry is changing — and key insights on primary marketing channels, including mobile, email, social, and digital advertising. Also inside this marketing…

Join Pardot at Salesforce Connections 2016

At Pardot, we love marketing. And the only thing we love more than marketing is the chance to talk about marketing, learn about marketing, and full-on geek out about marketing with all of our fellow marketers! That’s why we are so excited to be a part of the digital marketing event of the year, Salesforce…