In addition to email link tracking and custom redirects, you can add a CSS class to link tags in your website’s source code so that Pardot can track clicks to external URLs (e.g., content hosted on your server or a third-party site).
Note: The webpage where you are adding the tracked links will need to have the Pardot tracking code in place in order for the link to be tracked.
To add the tracking capability to an existing link, edit the source code and add the following class, “pardotTrackClick”. For example:
<a href="/example-whitepaper.pdf" class="pardotTrackClick">Click Here</a>
<a href="http://www.notyourwebsite.com" class="pardotTrackClick">Click Here</a>
By adding “pardotTrackClick” to your […]Continue Reading...