Email Content

Concept The email editor allows you to easily create emails and email templates. Email templates allow you to create text and HTML email designs and store them for future use in email blasts, one-to-one emails, drip campaigns and form autoresponders. A separate wizard, the email wizard, is used to send email templates and ad-hoc created…

Auto-append country and state from prospect IP address

Concept Pardot can auto-fill Country and State on a prospect record based on GeoIP information. The added data is filled in after a form, landing page, or form handler completion by a prospect. You can enable the feature by going into your account settings at the top right-hand corner under your email address, click Edit Account and…

Dynamic Lists

Concept Rule-based dynamic lists behave similarly to static lists, including those constructed with automation rules and completion actions. Dynamic lists can be used as recipient lists or suppression lists for an email newsletter, to seed a drip nurturing program or used in further automation or segmentation criteria (“prospect list is…”). The dynamic lists rule builder…