There are two separate LinkedIn connectors in Pardot that can help you leverage this professionally oriented social network in your marketing efforts. The social lookups LinkedIn connector allows you to quickly jump to the LinkedIn results for a prospect or their company.

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  • Give sales reps further insight into prospects’ needs and interests
  • Automatically see information on company size and industry via LinkedIn pages

The social posting LinkedIn connector allows you to easily connect your company’s LinkedIn account and automate updates to the profile.


  • Instantly update your LinkedIn page from within Pardot
  • Post to Facebook, Twitter, and LinkedIn pages simultaneously
  • Track all prospect interactions with LinkedIn postings
  • Add LinkedIn posting interactions to prospect profiles

This app was built by and is maintained by Pardot.