Concept

In January, Pardot will phase out Form Fields (e.g. objects where you set all options related to how fields behave on forms) and will instead allow you set default and custom field behavior from within forms and form handlers. This allows you to have fields that behave differently (required / optional, labels, progressive profiling rules, etc.) on various forms, without having to make more than one version of the field.

Here are some good use cases for the new builder:

International forms (you want different labels for fields depending on language) much easier
You want fields like “phone” optional in your lead generation forms [...]

Concept

We have always had “View in CRM” links in several places in the app: LeadDeck, assignment and notification emails, and on the prospect details screen. In an effort to make CRM details accessible from even more places, we have rolled out handy links (in the form of a salesforce.com, SugarCRM, NetSuite, or Microsoft Dynamics CRM icon) in daily prospect reports and prospect lists (so you can jump into the CRM without first opening a prospect’s details). We have also changed the text link that was on the prospect details screen to an icon. If you are looking at a prospect [...]