B2B Marketing Automation
by Salesforce

Drive Sales with Intelligent Marketing
Explore Pardot, try popular features, and build your own marketing campaign.
Take a Guided Tour
Get a personalized demo to learn how you can increase sales revenue and boost marketing productivity.
SCHEDULE A DEMO
See Pardot in Action.
Understanding marketing automation in 90 seconds.
Learn More
Everything you need.
Learn More About Pardot
Empower Sales to Connect Faster, From Anywhere with Salesforce Engage and Pardot.
  • Engage Campaigns
  • Engage Alerts
  • Engage Reports
Learn More about Salesforce Engage
Never stop learning.
Webinars & Events
B2B Marketing Resources
Most Recent Posts
Our clients love us, and we love helping them succeed.
Read more case studies
"There’s an opportunity within the organization to really blur the lines between marketing and sales, and Pardot is absolutely helping us do that."
Robert Holmes
Vice President of Marketing and Sales
Mac Tools, Stanley Black & Decker
  • 30% reduction in sales cycle length
  • Ability to identify qualified leads and connect faster
  • Increase in market share
Read Case Study
"Salesforce Pardot and Data.com allow the small Field Nation marketing team to punch above our weight."
Billy Cripe
Chief Marketing Officer
Field Nation
  • 500% faster path to full product adoption
  • 20% increase sales productivity
  • Improved insight and better lead quality
Read Case Study

Why Choose Pardot?

In case you need more reasons to join the Pardot family.

We Are Salesforce

We are Salesforce. That means we have an airtight integration with your Salesforce CRM, plus access to exclusive functionality from one of the World’s Most Innovative Companies.

Customers Are #1

Your success is our success. We pride ourselves on an exceptional customer experience, and we love to find ways to make you smile.

No Hassles Here

The Pardot product is built with ease of use in mind, but it doesn’t come at the cost of scalability or functionality. Our intuitive interface guides you as you build your best campaigns ever.

Your Marketing HQ

Pardot plays well with others! Connect all of your favorite tools together for a more complete view of your marketing ecosystem.